What is Facebook Business Manager | Learn about Facebook BM

FACEBOOK'S BUSINESS MANAGER

Facebook introduced Business Manager in order to assist companies with managing their pages and advertising accounts. It is free of the burden of being tied to a personal account. The platform has been through many iterations since then, but the core purpose remains the same.

We'll show you how to set Facebook Business Manager up so that you can reap the many benefits and features of this tool.

WHAT IS FACEBOOK'S BUSINESS MANAGER

Facebook Business Manager is a Facebook tool that allows businesses and agencies to manage their pages, ad account, catalogs, pixels, and other information in one place. It does not require login information nor are they connected to any of their Facebook coworkers.

To address these problems, Facebook created Business Manager. To further streamline marketing efforts, the platform eventually connected Instagram business accounts.

• Brand Advantages
• Facebook Business Manager offers many benefits for agencies and companies, including the ability:
• One Business Manager allows you to manage multiple pages and ad account.
• Share and control Facebook pages, ad accounts and other assets securely.
• You can easily add or remove employees from an account.
• Different permission levels can be granted depending on the business goals
• Get valuable pixel data
• Rapidly create custom audiences for your advertising campaigns
• You can access the catalog to create product sets easily
• Access business-level reporting on multiple accounts
• You can manage your billing details and view spend thresholds
• Brand safety can be managed by checking domains and creating block list

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